Know Your Beer

 Carslberg has invested in 150 .beer domains as it looks to highlight the premium attributes of its flagship Carlsberg brand and tell stories that “positively impact” the image of beer rather than focusing on the brand. The domain names include those for some of its most popular brands including Tuborg, Kronenbourg and Holsten and will make use of the quality.beer domain for its Carlsberg brand. The football.beer domain name will help promote the company’s ties to football, which include its sponsorship of the UEFA European football champions, the Barclays Premier League, and several football clubs. Speaking to The Drum Jens Jermiin, Carlsberg's vice president of digital, media and content production said that the investment will capitalize on the brewer's array of stories and expand its ability to target consumers “As a group we feel we have great stories to tell, from all over the world, in the context of beer,” he said. “As an example the quality.beer domain will allow us to...

  Carlsberg GROUP Carlsberg is the flagship beer brand in Carlsberg Group's portfolio of 155 brands. It is a 5% abv pilsner beer (3.8% in the UK and branded as Carlsberg Danish Pilsner) with a global distribution to 140 markets. It is also known as Carlsberg Lager, Carlsberg Beer and Carlsberg Pilsner. It was first brewed in 1904, and was created by Carl Jacobsen, son of Carlsberg's founder JC Jacobsen. The introduction of the Carlsberg pilsner also saw the reintroduction of the Art Nouveau-style logo that has been used nearly unmodified since 1904, and later became the logo of the entire company. It was designed by Thorvald Bindesbøll. In Denmark the beer is often known as  Hof  (court) due to its Royal Warrant. This nickname was adopted into the brand in 1931 but discontinued in Denmark in 1991. The term is still used in other markets such as the UK and Sweden. Carlsberg Elephant  Did we choose the name Carlsberg El...

Švyturys Baltas Nealkoholinis   Švyturys GO Nealkoholinis Wheat is our nonalcoholic wheat beer. Its taste almost does not differ from the original Švyturys Baltas. It is a source of Vitamin B9 and Vitamin B12. This beer is created for people who prefer a healthy and active lifestyle, but like the real taste of beer too.

  Kronenbourg 7.2 Blanche The fresh and intense flavor of a premium beer. Kronenbourg 7.2 Blanche Maltée is a premium beer that combines the freshness of white ale and the richness of 'Kronenbourg 7.2 Blonde'.

  Nikolai Brewmasters Collection Belgian Wheat Nikolai Brewmasters Collection Belgian Wheat is a light and fruity, straw-pale wheat beer with a touch of fresh lemon taste. It is best served cold with a slice of lemon. The Brewmasters Collection beers are developed by Carlsberg Group's highly skilled brewmasters with respect to original recipes and old traditions, using only quality ingredients.

  Alivaria The Taste of Manchester Alivaria The Taste of Manchester is a red ale that combines bitterness with a light cherry and elderberry sweetness. Alivaria The Taste of Manchester is the only Belarusian ale on the market.